Twitter has been making a giant push for expanded tweets from content providers. It's only a short logical leap from that to Twitter providing the content itself, and that's exactly what AdWeek claims may well happen. Its unconfirmed tipsters have the microblog taking a page from YouTube by pitching Hollywood movie and TV studios on "several" original shows that would live in followers' feeds, including the seemingly inescapable reality show. While Twitter wouldn't have someone in the director's chair, it might still play a role by letting viewers affect the show as it's happening - and of course, running ads.
Engadget , Twitter rumored to be pitching in-feed video shows to studios, Twitter rumored to be pitching in-feed video shows to studios
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