Though it has been the company's star-laden Super Bowl commercials starring Eminem and Clint Eastwood that have garnered the most buzz for Chrysler and its ad agency Wieden + Kennedy, the principals agree that it was a far earlier spot that has made the biggest impact thus far. Chrysler CEO Sergio Marchionne and John Jay, Global Executive Creative Director for Wieden + Kennedy, agreed recently that it was the commercial for the 2011 Jeep Grand Cherokee that has had the most significant impact for Chrysler in the post-bailout era.
Autoblog , Sorry Clint and Eminem, your ads were not the most significant for Chrysler (video), Sorry Clint and Eminem, your ads were not the most significant for Chrysler (video)
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